Superfluid Markets— Interface Series

Superfluid markets take advantage of new technologies that allow consumers and companies to interact and engage simply, quickly and easily. New computing interfaces, including novel form factors such as wearables and modes of communication that include voice, are allowing consumers to access rich capabilities, enjoy linked services, make decisions and take appropriate actions based on data. In this new interfaces series, we explore the opportunities and challenges inherent to these innovations, as well as how companies will need to change their strategies and tactics to engage consumers who use these interfaces.


When does the science of speech become the art of conversation?


Will what you wear become vital to what you do?